Marketing






Networking is powerful because it puts you in the position to pitch ideas to those already in the industry. Attending industry events, though, is somewhat expensive considering the cost of travel, lodging, booths, and all the other costs that go into attending them. If you’re looking to maximize the return on your investment when you […]

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Home Business Marketing Tips

by on December 14, 2010






Marketing strategies for small-scale businesses are generally based on the same principles as marketing strategies for conglomerates. The overall aim of marketing is revenue optimization by successfully advertizing ones commodities. In line with capitalistic, free market competition, consumers should know not only what is available out there but what the values is of certain products […]

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How to Brand Yourself

by on November 26, 2010






What lies behind the phenomenon of consumers paying much more for an Apple Notebook that for a comparable equivalent of another IT brand? Why do customers prefer to drink Coca-Cola instead of one of their cheaper no-name alternatives? Why do youngsters insist on purchasing the new Levis instead of a pair of jeans that comes […]

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In this rapidly changing market system, “Twitter”, is a dynamic platform to expose your business to the global world. Twitter connects thousands of business people over the world and it is a micro-blogging system that can be considered as an amazing invention of new technology. Though, a business can be greatly promoted by using Twitter, […]

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Facebook is a rage over the internet and has almost everyone hooked on to it, this obviously means that everyone on Facebook is a prospective business partner, customer or someone who would just spread the word about your venture. It is a platform that would allow you to promote your enterprise to innumerable people. There […]

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Billions of dollars are spent on advertising annually to promote businesses. According to a survey 50 percent of all advertising is wasted due to lack of effective advertising. To make an advertisement effective one must follow the following tips: Detailed marketing plan: If you place advertising for your business without a definite plan that will […]

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Only the right marketing can make all the difference to your local business, whether you are looking to start or grow your business, marketing is the most important step that takes you to your success. That is why it is very necessary to have that particular marketing strategy for your local business. There are certain […]

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